Thinking critically about critical thinking: Assessing critical thinking of business students using multiple measures

Critical thinking is a skill that potential employers expect all graduates to possess. Hence, most business management programs consider critical thinking as an important student learning goal. Unfortunately, there is ambiguity about how to best assess critical thinking, both as a skill and a learning outcome. The authors empirically demonstrate how they measure the critical thinking ability of their students in different settings, and how their critical thinking ability improves as they progress through the business program.     

Advanced information technology: transforming service innovation and design

This research explores the role of advanced information technologies at the ‘fuzzy’ front-end of service innovation and design. Service researchers have been exploring the application of technology to services for a while, however there has been little attention paid to the use of technology at the front-end of service innovation and design. Research suggests that advanced information technologies should be useful in research and development for services; but how this may occur has not been explored. Bringing together design thinking and the technology–organization–environment framework for technology adoption this research develops propositions for research to expose how technology can advance and transform service innovation and design. Theoretical and practical research questions are offered to guide inquiry in this emerging research space.     

Can incentives mitigate student overconfidence at grade forecasts?

Research shows that college students exhibit bias in their forecasts of exam performance. Most students are overconfident in their forecasts, academically weaker students are the most overconfident, and top-performing students are underconfident. The literature identifies negative repercussions of these biases, including inadequate preparation for exams. A recurring attribute of this literature is the absence of meaningful incentives for students to forecast accurately. We implement an extra credit scheme to incentivize accurate forecasts. Depending on how forecast bias is measured, the scheme mitigates bias by top-performing students and marginally mitigates bias by other students. Our results have several implications. First, we illustrate an extra credit tool instructors can use to incentivize students to make more thoughtful assessments of their future exam performance. Second, we show how the association between incentives and forecast bias differs across student groups. Finally, we show that results in this literature are sensitive to how bias is measured.     

跨文化管理学视角下的文化隐喻及拓展空间

文化隐喻为深入理解文化提供了便利。在国际交往日益频繁的今天,文化隐喻在跨文化管理中的应用空间越来越广。本文探讨了文化隐喻未来的应用空间。     

市民农园经营方式及发展策略研究

我国市民农园在经济发展和互联网应用的影响下快速发展。文章通过整理国内外市民农园发展现状,分析了我国市民农园的实用型、社区支持型及观赏型等不同经营方式及其特点,并提出了明确市场定位、发展特色品牌,建立互联网大数据、为市民农园发展提供数据支持,建立专业技术平台、为市民农园提供技术支持,改善农业金融服务、为市民农园提供资金支持等对策措施,以期为我国市民农园的健康快速发展提供理论基础。     

高职院校国际合作办学转型提升的思考

从我国高等教育的可持续发展角度提出了高职院校国际合作办学转型发展的工作思路,介绍和分析了高职院校国际合作办学的现状,对高职院校国际合作办学中存在的问题进行了详细的分析,并提出了相应的对策和建议。     

试论我国对外开放新思维

我国的对外开放已经走过了二十多年的历程,取得了巨大成就。本文认为,随着我国经济实力迅速提升,国际地位日益提高,我们应总结、反思和提出新形势下我国的对外开放新战略。文章从政府作用新定位、国内外经济双平衡、引进外资平常心等三个方面探讨了我国对外开放的新思维:政府在制定经济政策时要具有国际经济大视野,要从维护国际规则向制定国际规则转变;要从追求国际收支顺差向追求国际收支平衡转变,实现国内外经济综合平衡;要从大规模招商引资向以平常心对待外商转变,对内外资企业一视同仁,鼓励技术创新。     

浙商创牌思维与品牌管理之道

本文全面总结了浙商“从无到有，从贴到创”的创牌之路，并剖析了浙商在创区域品牌、国内优秀品牌和国际品牌过程中所展现出来的独特创牌思维与品牌管理之道。     

Strategies to offset dissatisfactory product performance: The role of post-purchase marketing

This research examines the role of post-purchase recovery initiatives in offsetting the negative effect of a dissatisfactory product experience. Experiment 1 explores the effect of counterfactual thinking, a mental simulation process of reflecting upon past events and generating alternative possible outcomes, on product evaluations after an individual experiences a negative purchase outcome. Experiment 2 builds on these findings and shows how customer surveys can be used as tactical tools to boost post-purchase product evaluations. The results indicate that post-purchase marketing efforts, such as customer surveys, can engage consumers in counterfactual thinking and positively affect their product evaluations.     

理清建设思路 培养物流人才——对无锡商职院物流管理专业建设的思考

无锡商业职业技术学院在物流管理专业人才培养方面进一步理清专业建设思路,探索符合职教特点的教学模式,理顺全方位、多层次的产学研合作机制,打造专兼结合的"双师型"师资队伍,构建以精品课程为核心的职业能力导向型课程体系,改革教学内容,强化实践教学,建成了现代物流人才培养的基地。